Gold Bond Announces Inclusive End Quantity Pricing Through 2014

Hixson, TN – July 24, 2014 – Gold Bond Inc. and World Wide announced that End Quantity Pricing will be extended to all distributors through December 31st, 2014. The companies are extending the offer to celebrate the Gold Bond acquisition of World Wide Line that was announced July 10th, 2014.

Gold Bond President Mark Godsey stated, “We are really excited about adding World Wide to the team and we thought there would be no better way to extend the celebration to our customers than offering everyone EQP status. Plus, each company has customers that don’t overlap with the other and I wanted to extend a warm invitation for distributors to give both companies a try.”

For more details about inclusive End Quantity Pricing, visit www.goldbondinc.com.

About Gold Bond:
Gold Bond, Inc. is a recognized top 40 supplier in the $18 billion promotional products industry. The company holds numerous awards including a Supplier Star Award from PPAI in both 2014 and in 2010 as well as the 2010 Counselor Supplier of the Year. In 2014, for the twelfth consecutive year, Gold Bond was recognized as Distributor Choice Supplier of the Year for Golf Accessories. In July of 2014, Gold Bond acquired award winning and recognized industry leader in full color imprinting, World Wide Line.

Artistic Toy Hosts FREE Child I.D. Event

Artistic Toy Banner

Protecting Children and Families in Allentown

Allentown, PA July 24, 2014 –

Artistic Toy Manufacturing, Inc announced today they will conduct a free secure, electronic Child ID program for children at their factory on Sunday, August 17, 2014 from 1:30pm until 5:30pm. In partnership with Christ Centered Life Ministries and Community Partners 4 Kids, they will protect over 100 children and families in the Lehigh Valley from tragedies related to children reported missing or stolen. Parents or guardians of the children must be present to authorize the electronic ID. Parents will be given a free secure digital file with the important ID information including fingerprints of the child, photographs, voice print and video of the child, all on an Amber
Alert certified CD. To register for the event visit www.tinyurl.com/childidevent
Jim Socci, Artistic Toy, President, said, “A few months ago I had my two and four year old boys scanned at a FREE Child I.D. Event and left inspired to help others in our community with this great resource.”

About Artistic Toy
Artistic Toy designs, decorates, and manufacturers stuffed toys used for corporate advertising. For more information visit www.artistictoy.com and find them on Twitter @artistictoy, Facebook, YouTube and Pinterest.

About Christ Centered Life Ministries
Christ Centered Life Ministries is a church reaching out to the world, preaching to the unsaved and teaching the saved to serve. For more information visit http://www.cclministries.com

About Community Partners 4 Kids
Community Partners 4 Kids is a nonprofit organization providing Child ID services. They employ advanced digital technology to capture and store high definition forensic quality fingerprints, photos and physical descriptions of children and youth. All materials and information gathered are given to the parents. Only the permission slip is retained by CP4Kids. NO identification information is kept, copied, or given to any government authority, unless the parent or guardian chooses to do so. For more information visit www.cp4kids.org

Starline Wins Two Categories in Counselor Awards!

Grand Island, NY July 16th, 2014 -

The winners for the Promo Marketing 2014 Supplier Excellence Awards have been announced and Starline is proud
to have won Gold in Automotive & Tools and Silver in Flashlights. The Supplier Excellence Awards were created to mark supplier achievement within the industry.
Distributor sales professionals who vote for the “best of the best” in 40 product categories determine the list of winners.
Starline has also been listed as number 39 in the Promo Marketing Top 50 Suppliers.
Visit www.starline.com to view these award winning products and our complete product line.

For more information please contact:

 Jim Bull, VP Sales
jbull@starline.com
716.773.0100 ext.3313

FULLY LOADED: Order Management Is Best When It Comes With The Works

 

Fully Loaded

It’s been seven years since Denver-based Catch Fire Marketing expanded from print marketing into the larger world of promotional products. Owner Steve Bocher was prepared to take the plunge and was looking for an integrated order management system that allowed Catch Fire to hit the ground running.

Turns out everything he was looking for – web hosting, online proof approval, billing, email hosting, search functionality and more – was available from a single provider. And the price was right: Free.

Steve Bocher“As a new distributor/owner, DistributorCentral was a blessing,” said Bocher. “I could get a web-based product solution, a solution for my website and all the tools I needed. DC made it crazy easy to be in business.”

If it seems Bocher may have been a bit surprised by DC’s capabilities. That comes as no surprise to Jason Nokes, President of DistributorCentral. Nokes said the all-encompassing order management system within DC is sometimes obscured by singular features sought out by distributors. When priorities are placed on DC’s website hosting and product search capabilities, the total package of services sometimes gets overlooked.

Jason Nokes“It’s possible to run an entire business on DistributorCentral,” Nokes said. “Our goal has always been to provide both suppliers and distributors with a full package of tools that increase efficiency, lower costs and generate sales.”

According to Bocher at Catch Fire, it’s beneficial to have a system that’s fully integrated with a database containing 300,000 products and that hosts websites and email. He said the true value starts on the first floor.

“At the most basic level, to be able to seamlessly go from order to proof to purchase order to invoicing is what gives us the most value,” Bocher said. “Those four things are the cornerstones of business that any distributor deals with in the promotional products industry.”

Those critical “cornerstones” are part of a larger framework of services. The DC distributor-focused online order management system is a full-scale utility representing an alternative solution to help distributors streamline business and present far more product information than paper catalogs.

DC’s order management services include the ability to:

• Create and send purchase orders to suppliers
• Receive invoices and make payments to suppliers
• Enable merchant account and PayPal integration
• Manage proofs and artwork
• Provide full reporting tools
• Provide CRM features for customer management
• Import/export customer lists
• Integrate websites and social media
• Issue reorder reminders
• Export to QuickBooks and integrate third-party software

DC’s Nokes said distributors’ use of DC pays dividends almost immediately. Suppliers are typically able to respond more quickly to orders placed online, many actually offering online order discounts. Because the order process is simplified, the distributor saves time and errors are significantly reduced.

All at no cost. For good reason. Suppliers are willing to help sponsor DistributorCentral because they have complete control over product information and can give 100 percent of their distributors access that that information. Other services providers limit access by suppliers to update their product data in real time which can delay pricing updates and frustrate distributors. DC al-lows all distributors to view the product data and (again, for free) build websites for customers to purchase those products.

“If there’s any one notion DistributorCentral has had difficulty in overcoming it is that people often believe when something is free, it can’t be that good,” Nokes said. “DC is rapidly dispel-ling such thinking. We see continued growth as distributors realize DC’s free order management system is more robust and produces traffic equal to or greater than that seen from providers that charge usage and placement fees.”

Nokes points out that suppliers’ product information as posted on DC is typically more accurate. Suppliers are given full control of their product information housed within DC. When not beholden to the placement process and fees charged by other product platform providers, suppliers can quickly and easily ensure their product data is up to date. DC provides the ability to export and forward updated product information to other product platforms, thus requiring suppliers to generate updates only one time. Distributors in turn benefit when they know they’re dealing with accurate pricing.

“We’re always implementing ways to make the DC process simpler, more accurate and more accommodating,” Nokes said. “We know how important that is for distributors who expect such service. When making distributors happy, suppliers realize the importance of incorporating DistributorCentral into their day-to-day processes.”

There’s no need to convince Steve Bocher of DC’s value. With order management, web hosting and the like all being with DistributorCentral, he’s grown Catch Fire Marketing into a truly full-service promotional products provider and an industry leader.

“DistributorCentral is literally part of Catch Fire’s daily routine,” Bocher said. “Our administrators check orders with pending proofs and make it part of their routine to track orders. Our graphic designers use the system for proofs. I would say almost every designer I’ve had over 14 years has been impressed with how integrated the online proofing system is compared to where they were working before.

“DC makes dotting the I’s and crossing the T’s very easy. All you have to do use it.”

Maple Ridge Farms Has Handle On Recipe For Success

Maple Ridge Farms

Wisconsin winters tend to be a bit chilly. That’s just fine at Maple Ridge Farms, where the company’s sizzling hot sales season is a beneficiary of the onset of cold weather.

The reason is obvious. Maple Ridge Farms specializes in corporate food gift programs, with temperature-sensitive chocolates, cheese and smoked meats at the top of the best-seller list. When 80 percent of the company’s annual orders are shipped after Thanksgiving, it helps that Mother Nature has the thermostat turned down.

While Maple Ridge Farms keeps an eye on temperature control, credit the company’s founder and president, Tom Riordan, for sticking with a 30-year-old recipe that has resulted in the company becoming one of the nation’s premier suppliers of creatively packaged foods. Start with a variety of delicious gourmet foods, wrap them in unique and memorable packaging and finish things off with a heaping helping of over-the-top customer service with a satisfaction-guaranteed guarantee.

Oh, yes. Let’s not overlook who’s doing the serving. Riordan unequivocally relies on the promotional products industry to drive sales.

“I went door to door for a couple years, but you can only call on so many people yourself,” Riordan said. “I became aware of what was then known as the ad specialty industry in 1981. It proved a wonderful fit. Distributors are tremendously important to us because that’s the only way we sell our product.”

That said, it’s from the distributors’ perspective that Maple Ridge Farms performs. The product has to be both memorable and of high quality in order for distributors to make the sale and then keep the business. The company places much emphasis on getting real and virtual samples to distributors.

“We believe it’s important for distributors to let their clients taste the quality of the food,” Riordan said. “It generates enthusiasm on the part of the client and makes it easier to make the sale. There are lots of pretty pictures of food on the internet and in catalogs, but the only way to be sure of the quality is to taste it”

Per Riordan, the majority of Maple Ridge’s competition doesn’t come from within the industry, but rather from big retailers of national or international scope.

“We have to create more attractive packaging and provide a higher quality food to help distributors compete with the food gift giants.”

Both the packaging and the food as sold by Maple Ridge Farms are created specifically for the company by an assortment of high-end vendors.

“There is no single food manufacturer who can produce everything really well,” Riordan said. “So we search out vendors who do a really good job at making a particular food item, Cocoa Dusted Truffles for example, and purchase that that product from them. We have dozens of vendors who produce gourmet food products and specialty packaging items specifically for us. We put it all together as gourmet gifts.”

The “we” Riordan refers to is a well-tenured team that numbers 25 in the summer and then balloons to over 300 between August and December. Most the seasonal workers come back year after year, according to Riordan, so training requirements are minimal and there’s an ingrained understanding that the level of customer service must match the quality of the food gifts.

Maple Ridge Farms is housed in an 85,000-square-foot facility in the heart of cheese country. A four-story warehouse is fully racked for significant merchandise capacity and a 15,000-cubic-foot cooler/freezer keeps product fresh regardless of what’s happening with Wisconsin weather. Seems the only space problem at Maple Ridge Farms is the parking lot during the company’s busy season.

“When we start getting busy, it can be hard to find a place to park if you don’t get here early,” Riordan said.

Remote Phosphor Technology, only from Dorcy

Columbus, OH, July 15, 2014 – Dorcy Special Markets Division has introduced the very first camping lantern utilizing new Remote Phosphor Technology.  The LT3102 RPT Lantern was developed, engineered and manufactured specifically for this new breakthrough in portable, personal lighting.

“Remote Phosphor Technology (RPT) is the ideal lighting system for area lanterns to provide Omni directional and uniform lighting pattern without a harsh glare” said Tom Oddo, MAS, and President of Dorcy’s Special Markets Division.

A Lantern featuring RPT typically consists of an LED board containing royal blue LEDs, a mixing chamber (where the LED’s are set), and a separate remote phosphor element (in Dorcy’s case, the shape of a cone”).

It is the remote phosphor “cone” that has a significant diffusing effect that can achieve a smooth, low glare lighting pattern with consistent color. In addition, since the phosphor “cone” is positioned remotely from the LED source, heating of the phosphor by the LED is reduced, ensuring excellent color stability over time.

Benefits of RPT in Battery Operated Lanterns

  • Omni directional and uniform light distribution
  • Increased illumination area
  • Up to 30% higher system efficacy compared to conventional LED’s, providing a brighter lantern light output
  • Low glare system, very easy on the eyes
  • Exceptional battery efficiency providing longer run times

Dorcy SMD (ASI: 50677 UPIC: DORCY SAGE: 67972 PPPC: 20120913) is a division of Dorcy International, Inc., 2700 Port Road, Columbus, OH 43217. Dorcy International, a privately held company, marketing portable, personal lighting products and dry cell batteries for over 55 years. DORCY is a global enterprise with sales and marketing offices in Basel, Brisbane, Sydney, Hong Kong, Toronto, and is headquartered in Columbus, Ohio.  Dorcy’s competitive advantages include: In house design and engineering capability, the widest range of proprietary personal lighting products available, and speed to market meeting evolving consumer demands – LED, fashion trends, materials and technology.   www.DorcySMD.com

ETS Express™ is Reflecting on a Whole New Way to Brand Drinkware

ETS Express™ is Reflecting on a Whole New Way to Brand Drinkware
Using the Mirror Imprint Method, Artwork can now be Viewed from the Inside and Out

Oxnard, CA: 14 July 2014 — It is no surprise that ETS Express™ remains a notable promotional products company as they continue to look to the latest consumer demands as they create new innovative printing processes for their drinkware. The new mirror imprint process is no exception, offering a reflective mirror style print that creates artwork viewable from both the inside and outside of an item.
Due to the nature of the mirror printing technique, it is only available on the ETS Express™ clear single-wall products, included copolyester and glass pieces as it must be seen through the transparent surface.
In the mirror printing process, the reflective ink is the first to be screen-printed onto an item, followed with a second color printed behind which allows the mirror effect to be displayed. Additional inks can also be added, however, this process does require a minimum of at least two colors (in example, mirror ink and black.)
The ETS Express™ mirror printing method is now available and can be done for the same cost as adding an additional color for standard imprint locations. Setups will still apply.
Read more about the mirror printing decoration technique and check out some great visual examples at www.etsexpress.com/mirror-print.
Rather than expanding into new product categories, ETS Express™, a family owned and operated company since 1985, has chosen to regularly introduce new on-trend drinkware products and innovative printing techniques, and remains at the top of the promotional products industry for this dedication to quality.
Questions? Please email rmoore@etsexpress.com.

ETS Express™
Oxnard, CA
asi 51197
ppai 135148
p: 800.292.0900
f: 805.278.7791
e: info@etsexpress.com
www.etsexpress.com

Goldstar Announces New Leadership

San Diego, CA based Supplier Goldstar announced today the hiring of industry veteran Howard Cubberly as General Manager. Within this role, Cubberly is responsible for strengthening Goldstar’s brand and developing a strategic plan that will expand the products and services it offers their distributor partnerships across the U.S. and Canada.  Howard brings over 23 years of industry experience as a supplier, holding various sales and sales management positions at BIC Graphic USA and most recently as Vice President of Corporate Sales for Astor Chocolate.

Howard’s comments: “I am excited at the opportunity to join such a highly regarded industry supplier with strong and unique core competencies like best in class full color printing, U.S. Manufacturing with quick turns and virtually unlimited inventory as well as top rated service to back it up.  I am eager to begin work with the talented Goldstar team and together with my industry experience and trust I have built with key distributor partners; we will grow and expand the services and support offered and begin to work through business challenges that both the industry and Goldstar are dealing with.  I am extremely passionate about my work as well as the promotional market and believe that Goldstar will be a great place to make a significant impact to the industry.”

Contact

Howard Cubberly

General Manager, Goldstar

800-553-9649 x2283

Howard.Cubberly@GoldstarASI.com

Gold Bond Acquires World Wide Lines

Gold Bond, Hixson, Tenn., today announced the acquisition of World Wide Line in Covington, Tenn. World Wide Line is an industry leader in full-color printing, offering the ability to print on a breadth of substrates including full color wraps on drinkware, dye sublimation, and much more.

“It is with great excitement that we welcome Kim Newell and the World Wide team to the Gold Bond family,” said Mark Godsey, president of Gold Bond. “Over the last year our team has been focused on expanding our full-color offering including our direct print ColorfinityHD platform and the expansion of our PhotoVision domed full color line. The acquisition of World Wide bolsters our initiative to build a one stop shop for the most diverse offering of full color imprinting options.”

Kim Newell, president of World Wide Line, shared equal excitement. “Both companies have strong backgrounds in customer service, bringing innovation and creativity to the industry,” she said. “The powerful combination of both companies will provide greater opportunities for our customers and the growth of our customer partnerships going forward in the future.”

Gold Bond and World Wide will operate as separate entities for the foreseeable future.

A+ Wine Designs Introduces New Sales Manager

Help us welcome the newest member of our A+ team! There was something about Mary Skeen, so we just had to bring her on board as our new Sales Manger. She comes to A+ Wine Designs with an extensive background in customer service and sales. In a past life, she taught middle school and high school students computer, economics, English, and language arts.

Some fun facts about Mary…
• She has a cute Chihuahua Schipperke (dog) named Jack.
• Her favorite wine is Consilience Syrah from California.
• She’s run several half marathons.

Contact Mary at 800-201-9463 or mary@apluswinedesigns.com for quotes on your up-coming wine needs and to find out more about our pre-holiday specials!

Meet Mary in-person at the ASI Chicago show next week at booth 447.

Cheers,

Michael McCarron

A+ Wine Designs
800-201-9463
www.apluswinedesigns.com
ASI # 30223 – PPAI# 173549 – UPIC: wine000