West Jordan, Utah March 17th, 2022—SnugZ USA has announced that it has launched a new and exclusive product Draft Top® into the promotional products industry. The Made in USA and patented Draft Top changes the experience of drinking from a can. It’s the world’s first bar tool designed to safely remove the top of aluminum beverage cans that creates a smooth pour and releases the full aroma of your beverage. The product was featured on the famous and popular entrepreneur TV show Shark Tank last year.
President and Founder Armand Ferranti said, “We are extremely excited to partner with SnugZ and bring our one-of-a-kind products to the promotional space. After making several promotional products for high profile beverage brands in the past we felt working with SnugZ on this opportunity will allow these efforts to scale. Draft Top offers a truly unique experience for consumers to enjoy drinking from cans and its back by sensory perception science. With so many great quality beverages coming in cans today, your clients won’t go back to drinking from cans the old way again.”
Distributor Angie Millonzi of 3Tree Marketing was part of making the connection between Ferranti and SnugZ. Millonzi said, “Draft Top contacted 3tree Marketing Co. through an existing client. The goal being to explore additional marketing potentials to increase awareness and deliver the Draft Top product into the hands of the public. 3tree has decades of experience and strong relationships within the industry so the obvious thought was connecting with a leader and strategic partner in SnugZ to leverage overall visibility. Draft Top is a fun niche beverage product and one that everyone can utilize. We felt SnugZ was the ideal partner being they have superior technology, team, and reputation to market to the promo world with phenomenal reps that will make sure Draft Top gets noticed!”
Brittany David, CRO of SnugZ added, “We are absolutely thrilled to be the exclusive supplier and decorator for the promotional products industry. Draft Top is creative, fun, and unique and our industry is ripe for new ideas and marketing material that lives on. The products that people want to keep. The products people want to buy. The innovative design, opportunity in the marketplace and cheeky marketing make Draft Top a lifestyle product that elevates the experience of getting together and enjoying a beverage. We’re grateful that one of our loyal customers trusted us and made the introduction.”
SnugZ continues to release new and exclusive products to the industry and recently acquired Sweda USA this year which allows the company to sell a wide variety of product categories and continue rapid growth. For more information on all the new items at SnugZ, please visit www.snugzusa.com.
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About SnugZ USA
Founded in 1989, SnugZ USA had its beginnings in a humble attic in Utah. The company has grown from 5 to over 900 employees and is recognized as an industry leader in the manufacturing of lanyards, health & beauty products, drinkware and corporate gifts in the promotional products industry. SnugZ has always been committed to providing an exceptional customer experience and producing high quality products for their customers. For more information, please visit www.snugzusa.com.
About Draft Top
Armand Ferranti invented Draft Top and co-founded the company with his business partner, Sean Kelly in 2000. Draft Top® is the ultimate bar tool designed to remove the top of almost any can. With 4 rotational blades, Draft Top® splits and folds the lid as it turns. The result being a topless can with no sharp edges that elevates your drinking experience and allows you to do things with the can that you never thought was possible. For more information, please visit www.drafttop.com
