DistributorCentral Announces 400 Percent Increase in Product Traffic

2017-11-17T12:17:54+00:00By |Press Releases|
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GARDNER, Kansas (September 15, 2015) –DistributorCentral (PPAI: 220404 | UPIC: DC) announced today that overall product views have increased over 400 percent in less than two years. So far in 2015, products in the DC database have seen by distributors and their customers an average of 3.6 million a month. Compared to 2013, when DC averaged less than one million product searches per month, this represents a tremendous increase in potential sales generated from DistributorCentral data.
DistributorCentral attributes this growth to not only an increase in the Supplier and Distributor members but to the strategic partnerships they have formed. DistributorCentral is proud to list over forty different integrations and partnerships for its customers, including providing product data for commonsku, Essent, eBlox, PromoCorner, and Artwork Services USA members.
DistributorCentral is also a part of a group of professionals committed to improving the IT efficiency in the promotional products industry through collaboration. The goal of this project, along with 20 of the largest suppliers, is to implement new and better ways to do business based on a set of standards that are compatible for the greater good of the industry.
“Participation in these efforts not only contributes to increased exposure, but also improves the overall user experience; which we constantly strive to do,” says Jason Nokes, President of DistributorCentral.
“To support the increase in traffic, in 2015 we moved to the best in class cloud-based hosting that provides a faster, more secure environment for all of our users,” says Nokes.
A 400% increase in product views over two years is good news for Supplier members that list their products in the Pro version of DistributorCentral. As DC’s product feed populates over 8,500 distributor websites via DC’s website system, integrations and software partners, supplier’s overall statistics have grown exponentially.
Nokes foresees the rapid growth to accelerate in 2016 as more supplier, distributor, and partner members come on board.