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Leading international promotional products manufacturer & supplier progressing with globalization strategy, providing unmatched value for promotional product distributors across North America and Europe.

 SAN DIEGO, CA (July 20 2021) — Goldstar’s Global GM, Howard Cubberly announces leadership changes and continued expansion of Goldstar into a global supplier brand.

“In an effort to meet the growing international demand of our distributor customers and leverage the strengths of our facilities, buying power and teams throughout North America and Europe; we have taken the next steps in building out our leadership structure to support global Sales, Marketing and Operations.”

Kenny Ved named Goldstar Director of Global Sales

A seasoned and highly experienced leader within the industry, Kenny Ved has been promoted to the role of Director of Global Sales, assuming responsibility for all Goldstar sales teams worldwide. An invaluable asset to the Goldstar team for over 20 years, Ved said “I am extremely excited for the future of Goldstar, working with our talented and diverse global teams, and continuing the journey to be the global leader in writing instruments, drinkware & bags. The future holds tremendous growth opportunities for both our team members and distributor partners – exciting times ahead!”


Parker Melvin appointed as Goldstar North America Sales Manager

A leader within Goldstar since 2017, former Midwest Regional Sales Manager Parker Melvin has now assumed the role of North America Sales Manager focusing on elevating Goldstar sales in the US and Canada. Of his expanded responsibilities, Melvin said “I am privileged to be part of a tremendously talented sales team at Goldstar, and I am excited to serve and support them in my new role. Our success is measured purely by the success of our distributor partners, and there is nothing we love more than helping them grow!”


Colin Loughran appointed as Goldstar Global Director of Operations & Merchandising

A key leader within Goldstar’s European Operation since he joined the team in 2013, Colin Loughran has now assumed the role of Global Director of Operations & Merchandising. The scope of this new strategic role will encompass global merchandising, compliance, logistics, operations, systems and technology and customer care. Colin has an impressive proven track record of success with Goldstar, and of his new role, he said “I’m looking forward to collaborating with the many talented teams across Goldstar to drive product innovation and elevate the level of service we provide to our customers and partners at a global level. These are exciting times for Goldstar!”


Cubberly goes on to say: “We are excited to take the next step in furthering our position as one global supplier organization. Kenny has displayed tremendous leadership for Goldstar in North America, bringing the brand and products to life for our sales teams and distributor partners in relevant and creative ways. I look forward to seeing him expand to our European markets and combine our resources into one effective team. Parker is natural fit to lead our North America Sales team for continued success and no doubt will drive growth. Colin is an experienced leader within Goldstar who will drive new ideas and efficiencies for our Merchandising and Operations globally.”


About Goldstar® Pens

Headquartered in San Diego, California, Goldstar is a leading global manufacturer and supplier of promotional products. Setting new standards in innovative full color decoration, large imprint areas, high-capacity laser engraving, and creative services and support, doing business with Goldstar is easy! Award winning, globally aware and locally competitive, Goldstar is a one-stop shop for promotional products trusted by specialty advertising distributors around the world.

Media Contact: RJ Hagel, Global Marketing Manager